Proposal Time – You gotta make it good – Find out how a few simple tweaks can make your proposals your most valuable closing asset

PROPOSAL TIME !!  A lot of you have seen the movie with Sandra Bullock and Ryan Reynolds “THE PROPOSAL”- little cheesy but totally worth watching -- Ryan insisted on a proposal for marriage - why??    Because the proposal is the beginning to a happy relationship!!    The Proposal is just the starting point but…

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‘What’s the difference?’: Service Framework vs. SOP and #1 critical exercise to turn your service framework into a book of SOP’s your team can actually use

Recently, I met with an agency owner the other day and he told me ‘I just need a clear process’.  Of course, my ears perked up and my immediate question was  ‘a process for what? He replied ‘a process for how to do things.’  My (probably insensitive) comment was ‘wow, that’s going to be a…

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Justin Graber & Advent Builder Marketing Case Study: What You Need to Know About Running an Agency. 

Justin Graber & Advent Builder Marketing Case Study: What You Need to Know About Running an Agency.    Justin Graber sat down for an informal interview with me to discuss how his agency has transformed through my coaching program and where he sees his agency going forward. With all of my interviews, I like to…

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Productization – The Benefits of Productizing – Davidson Wicker – Ravetree Agency Project Management Software

The Benefits of Productizing Your Agencies Services By Davidson Wicker, CEO of Ravetree – The Only Platform Built Specifically for Digital Agency Project Management   One of the most impactful changes in software the software industry over the last 15 years is the repackaging of software as service (SaaS). More recently, services-based companies are finding…

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The #1 Pricing Model for Your Digital Agency

3 Minute Read … What is the perfect pricing model for your digital agency? Ask 5 people and you’ll get 5 different answers. It depends on a variety of factors such as your agency’s maturity, value proposition, service offerings, and target audience. (RELATED: I’ve boiled it down to the 3 M’s of Pricing. Learn what they are and…

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How to Position Your Agency For Higher Profits

3 Minute Read… Your agency’s brand positioning is similar to a vortex. When a vortex is first beginning to form it’s small and relatively weak but as it grows in size it strengthens its pull. Eventually, it’s so strong and powerful that it pulls everything in its grasp right into the eye of the storm.…

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Is Your Agency Guilty of Making These Pricing Mistakes?

2 Minute Read … As an agency owner, it’s easy to get discouraged and frustrated with pricing. When a prospect rejects you because “you’re too expensive” your initial reaction may be to drop your prices. Listen to me loud and clear though, don’t do it! That’s a terrible approach. If you are providing world-class services…

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How to Raise Your Agency’s Prices

3 Minute Read…Do you ever feel like you don’t charge as much for your services as you should be? Well, that’s because you aren’t! Many agencies underprice their services because of the fear of scaring off prospects or losing clients. But, if you provide premium services you should have premium prices that reflect that! So how do you…

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4 Pricing Tricks to Increase Sales for Your Digital Agency

Pricing your digital services can be challenging, confusing and complex. You can get so lost in the strategies, structures, and systems that you want to slap a barcode on it and call it a day. I mean how do you price digital products and services? There isn’t some manufacturing plant with fixed overhead costs and shipping to…

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